OK Soda - Advertising's Awkward Relationship with Postmodernism

Thomas Flight illustrates the postmodern approach to advertising and how Coca-Cola created a brand that took it a bit too far. OK Soda represented the polar opposite of what most soda brands were in the 90's but society wasn't - and probably won't ever be - ready for that kind of brand association. 

  • Jul 24, 2017
  • Category: Videos
  • Comments: 0
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